Cybersearch marketing services.

The goal is always customer action. To get customers to act, you have four means of persuasion....


Before the Web, you only had two ways to get attention: expensive advertising or third-party ink from the media. Not anymore. The Web is not TV or radio or trade press. The Web has changed the rules.

We understand the new way. The new marketing and the new public relations. We’ll help you build relationships directly with customers.

But relationships have to yield business. The goal is always customer action, and you have four means of persuasion.

  • communication.┬áHave an interesting story. Tell it well.
  • reputation. Be someone interesting. Follow through on promises.
  • evidence. Demonstrate your value. Make it clear to customers.
  • style. Be beautiful. Beauty has cash value.